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Marketing Incentives: Karnataka Startup Policy (International Marketing Reimbursement) — Frequently Asked Questions

FAQ

Answers to the questions founders most often ask about Marketing Incentives: Karnataka Startup Policy (International Marketing Reimbursement) — who qualifies, the funding amount, required documents and how the application works.

Frequently asked questions

What is the maximum reimbursement amount available through this program?

Startups can claim a maximum reimbursement of ₹5 Lakhs per company within a financial year, covering 30% of their eligible international marketing expenses.

What kinds of expenses are eligible for reimbursement?

Eligible expenses include costs associated with participating in international trade shows and conferences (including economy air travel and a daily allowance of up to USD 100), international marketing and sales promotion activities, digital and print publications for brand building, and subscriptions to market research materials.

Is there any specific preference given to certain applicants?

Yes, preference for reimbursement is explicitly given to applications submitted by woman members of the startup, promoting diversity within the ecosystem.

How frequently can claims for reimbursement be submitted?

Claims can be submitted on a half-yearly basis within each financial year. It is crucial that all claims are made within six months from the date the expense was incurred.

Who makes the final decision regarding reimbursement applications?

The final decision on all reimbursement applications rests with the Managing Director of KBITS.

What is the application deadline for this program?

This program operates on a rolling basis, meaning applications for reimbursement are accepted continuously throughout the year.

Which startups are eligible to apply for these marketing incentives?

The program is open to startups officially registered with the Karnataka Startup Cell and based in Karnataka. Eligible startups can be in the product-market fit, revenue-generating, or profitable stages. There are no specific industry or entity type restrictions.

Does this program require DPIIT or MSME registration?

The provided program details do not explicitly state a requirement for DPIIT or MSME registration.

Does KBITS take equity in the startup for this reimbursement?

No, this is a grant program, which means KBITS provides financial reimbursement without taking any equity stake in your startup.

How can I apply for the Marketing Incentives program?

You can find more information and apply for the program through the official website: https://www.missionstartupkarnataka.org/incentives?marketing-incentives.

How much funding does Marketing Incentives: Karnataka Startup Policy (International Marketing Reimbursement) provide?

Marketing Incentives: Karnataka Startup Policy (International Marketing Reimbursement) provides ₹5L (up to) as grant. Always confirm the exact amount and any conditions on the official site, as figures can change between cohorts.

Who offers Marketing Incentives: Karnataka Startup Policy (International Marketing Reimbursement)?

Marketing Incentives: Karnataka Startup Policy (International Marketing Reimbursement) is offered by KBITS, Government of Karnataka, a government body. It is provided as non-dilutive funding.

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