Trademark Reimbursement Scheme

The Trademark Reimbursement Scheme, operated by the Goa Startup Mission under the Goa Start-up Policy 2021, is a financial incentive for startups that have obtained certification from the Startup IT Promotion Cell (SITPC). It targets startups that have moved into production or service delivery and have already registered their company name and logo as trademarks. The program reimburses half of the trademark registration expense to ease the financial burden on early-stage ventures and promote intellectual property protection. The scheme is open to eligible startups in Goa and runs on a rolling basis, with an annual cap of 200 beneficiaries.

• Reimbursement up to ₹25,000
• Covers 50% of trademark registration costs
• For Goa-certified startups only
• Annual cap of 200 applicants
• Rolling applications with no fixed deadline

Only startups certified by the Startup IT Promotion Cell (SITPC) holding a valid certificate number may apply. The startup must have an operational office in Goa, and all Directors' bank accounts must be linked to Aadhaar. The trademark must have been successfully registered. Expenditure must have been incurred after the notification of the Goa Start-up Policy 2021 and paid digitally (non-digital payments may be considered at SITPC's discretion). The startup must be in the production or service delivery stage.

Trademark Reimbursement Scheme is open to startups at any stage. It is open to startups registered anywhere in India.

Trademark Reimbursement Scheme accepts applications on a rolling basis — there is no fixed cut-off date, so eligible startups can apply at any time. Because rolling programmes can pause without notice, confirm the window is still open on the official site before you start.

The scheme provides a reimbursement of 50% of the cost incurred for trademark registration of the startup's company name and logo. The maximum reimbursement is capped at ₹25,000 per applicant. This is a subsidy that does not require equity dilution.

Trademark Reimbursement Scheme is offered by Goa Startup Mission, a government body. As a government-backed subsidy, it is publicly funded and open to eligible startups across India. You can verify current details and timelines on the provider's official website before applying.

Applications are reviewed by the Startup IT Promotion Cell (SITPC). Selection is at the sole discretion of SITPC based on its guidelines and the availability of funds (up to 200 applicants per year). The SITPC has the sole right to accept or reject applications, and benefits under this scheme are not considered an entitlement.

Before you apply to Trademark Reimbursement Scheme, keep the following documents ready:

• A pitch deck or short business plan describing the problem, product and traction
• Company registration documents and PAN
• Founder identification (PAN / Aadhaar) and brief profiles
• Recent financial statements or projections
• Product details — a demo, prototype or working link if available

Exact requirements are confirmed on the official application portal — treat this as a preparation checklist.

Trademark Reimbursement Scheme is best suited for startups in India seeking non-dilutive funding of ₹25,000. If that describes your startup, review the eligibility criteria above before applying.