ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 — Frequently Asked Questions
Answers to the questions founders most often ask about ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 — who qualifies, the funding amount, required documents and how the application works.
Frequently asked questions
How much funding does ADVAYA Cohort 2 offer?
The program offers a non-dilutive grant of ₹8 lakh for early-stage startups (idea, prototype, or MVP) and ₹12 lakh for early-to-growth stage startups (working product with early market validation). No equity is taken.
What is the application deadline for Cohort 2?
The deadline to apply is 10 June 2026. Late applications are not accepted.
What startup stages are eligible to apply?
Both early-stage (idea, prototype, or MVP stage) and early-to-growth stage (working product or prototype with initial customer adoption, pilots, or revenue) startups are welcome.
Which sectors or technologies does this program focus on?
The program seeks startups working on plastic circularity innovations — specifically in collection and segregation, material recovery, recycling and reprocessing, waste-to-value, reuse and refill systems, alternative packaging, or traceability/sortability/operations tech for circularity.
Can a sole proprietorship or partnership apply?
No, only private limited companies that have all legal compliances in place are eligible to apply.
Is DPIIT or MSME registration required to apply?
The eligibility criteria do not specifically require DPIIT or MSME registration.
Does the program take equity from the startup?
No, the grant is completely non-dilutive. The program does not take any equity in return for the funding.
Where and how do I apply?
You must submit your application through the SIIC IIT Kanpur program portal at the official application URL. The application should include details about your startup, solution, and team.
What documents are typically required during the application process?
While the exact list may be clarified in the portal, you can expect to provide company incorporation documents, pitch deck, product/technology details, team profiles, and any evidence of market validation (e.g., pilot results or revenue).
Who can I contact if I have any queries about the program?
For program-related queries, you can reach the organizers at advaya.prif@iitkfirst.com.
Who offers ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2?
ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is offered by Pernod Ricard India Foundation, a corporate programme. It is provided as non-dilutive funding.
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