ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2
ADVAYA Plastic Circularity Innovation Launchpad offers grants of ₹8L-₹12L for startups innovating in plastic waste management and circular economy. Backed by Pernod Ricard India Foundation and SIIC IIT Kanpur.
- Funding amount
- ₹8L – ₹12L (grant)
- Funding type
- Grant
- Provider
- Pernod Ricard India Foundation (Corporate)
- Application deadline
- Closes in 4d (10 Jun 2026)
- Eligible stage
- Any stage
- Location
- Open to startups registered in India
Overview
The ADVAYA Plastic Circularity Innovation Launchpad is an incubation and acceleration initiative designed to foster innovation in sustainable solutions. It is a collaborative effort between the Pernod Ricard India Foundation and the Startup Incubation and Innovation Centre (SIIC) at IIT Kanpur. This program, specifically Cohort 2, is supported by Corporate Social Responsibility (CSR) funding. Its core mission is to identify and nurture tech-driven startups that are developing impactful solutions for plastic waste management and advancing the circular economy. The launchpad aims to empower ventures that address critical environmental challenges related to plastic pollution.
Highlights
- Grants of ₹8,00,000 to ₹12,00,000 available.
- Focus on plastic waste management and circular economy solutions.
- Supported by Pernod Ricard India Foundation and SIIC IIT Kanpur.
- Open to startups at any stage of development.
- CSR-backed incubation and acceleration program.
Who can apply
The ADVAYA Plastic Circularity Innovation Launchpad is open to startups at any stage of development. Applicants must be focused on creating innovative solutions within the circular economy or addressing plastic waste reduction. The program specifically targets ventures with tech-driven solutions in these critical areas.
ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is open to startups at any stage. It is open to startups registered anywhere in India.
- Eligible stage
- Any stage
- Location
- Open to startups registered in India
Deadline & timing
Applications for ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 are open and the current deadline is Closes in 4d (10 Jun 2026). Applications are closing soon, so prepare your documents early. Deadlines can change — always reconfirm on the official source before submitting.
What the funding covers
Selected startups receive a grant ranging from ₹8,00,000 to ₹12,00,000. As an incubation program, participants also benefit from the structured support and resources provided by SIIC IIT Kanpur, including milestone-based incubation at the IIT Kanpur campus.
About the provider
ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is offered by Pernod Ricard India Foundation, a corporate programme. It is delivered directly by Pernod Ricard India Foundation as a grant. You can verify current details and timelines on the provider's official website before applying.
How to apply
Applications are submitted on the official portal. Confirm the current deadline and document checklist there before you start.
Selection process
The selection process for the ADVAYA Plastic Circularity Innovation Launchpad involves several stages. Initially, all submitted applications undergo a thorough screening and evaluation by the dedicated program team at SIIC IIT Kanpur. Startups that are successfully shortlisted from this initial review are then invited to present their solutions to an expert jury committee for external evaluation. Following the final selection decisions, a due diligence process is conducted, after which the chosen startups are formally onboarded. The incubation phase then commences, which is milestone-based and takes place at the IIT Kanpur campus.
Documents you’ll need
Before you apply to ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2, keep the following documents ready:
- A pitch deck or short business plan describing the problem, product and traction
- Company registration documents and PAN
- Founder identification (PAN / Aadhaar) and brief profiles
- Recent financial statements or projections
- Product details — a demo, prototype or working link if available
Exact requirements are confirmed on the official application portal — treat this as a preparation checklist.
Who this is best for
ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is best suited for startups in India seeking non-dilutive funding of ₹8L – ₹12L. If that describes your startup, review the eligibility criteria above before applying.
Frequently asked questions
What is the ADVAYA Plastic Circularity Innovation Launchpad?
It is a CSR-backed incubation and acceleration program run jointly by the Pernod Ricard India Foundation and the Startup Incubation and Innovation Centre (SIIC) at IIT Kanpur. It supports tech-driven startups focused on plastic waste management and the circular economy.
How much funding can a startup receive through this program?
Selected startups can receive a grant ranging from ₹8,00,000 to ₹12,00,000 to support their innovative solutions.
What type of funding does the ADVAYA Plastic Circularity Innovation Launchpad offer?
The program offers grants to participating startups. This means the funding is non-dilutive, and the program does not take an equity stake in your company.
What is the application deadline for Cohort 2?
The application deadline for the ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is June 10, 2026.
Which types of startups are eligible to apply?
The program is open to startups at any stage of development. Applicants must be focused on creating innovative, tech-driven solutions within the circular economy or addressing plastic waste reduction.
Does the program require startups to be registered as DPIIT or MSME?
The provided information does not specify any requirements for DPIIT or MSME registration for this program.
Does the program take equity from participating startups?
No, as this program provides grants, it is non-dilutive, meaning it does not take any equity stake from the selected startups.
How can interested startups apply for the ADVAYA Plastic Circularity Innovation Launchpad?
Startups interested in applying can do so through the official program portal at https://program.siicincubator.com/programs/apply/adv2821/advaya-plastic-circularity-innovation-launchpad-cohort-2.
Who offers ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2?
ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is offered by Pernod Ricard India Foundation, a corporate programme. It is provided as non-dilutive funding.
How do I apply for ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2?
Apply directly through the official application link on this page. Review the eligibility criteria and prepare your startup documents before you begin.
Alternatives to ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2
Not sure ADVAYA Plastic Circularity Innovation Launchpad - SIIC IIT Kanpur Cohort 2 is the right fit, or already applied? These are other grants open to Indian startups that founders shortlist alongside it.
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