Zepto Nova - Food Safety Innovation Challenge
Zepto, DPIIT, and FSSAI invite startups and innovators to develop AI and tech-driven solutions for critical food safety challenges across India's quick commerce supply chain, offering prize money and market access.
- Funding amount
- ₹1L – ₹3L (competition)
- Funding type
- Competition
- Provider
- Zepto (Corporate)
- Application deadline
- Closed (7 Jul 2026)
- Eligible stage
- Any stage
- Location
- Open to startups registered in India
Overview
India's quick commerce sector is growing fast, but keeping food safe at high speed is a real challenge. That is why Zepto has joined forces with the Department for Promotion of Industry and Internal Trade (DPIIT) and the Food Safety and Standards Authority of India (FSSAI) to launch the Zepto Nova - Food Safety Innovation Challenge. The program seeks technology-driven solutions — especially those using artificial intelligence, automation, and IoT — to reduce human errors in inventory checks, expiry validation, and product handling. The ultimate goal is to build intelligent, self-correcting supply chains that ensure every delivered product is safe, fresh, and compliant.
The challenge is built around three specific problem statements: AI-powered systems for precise expiry detection and validation, intelligent monitoring using AI-enabled surveillance and IoT sensors to spot hygiene and contamination risks, and automated quality control for fresh produce and perishables through computer vision. However, Zepto is open to any scalable, tech-enabled solution that improves food safety, traceability, and operational excellence across quick commerce supply chains — from mother hubs to delivery hubs. Winners will receive prize money, training, a chance to pilot their solution in Zepto's dark stores and hubs, and potential vendor onboarding.
Highlights
- Prize money up to ₹3 lakh
- Market access through Zepto's network
- Pilot opportunities in Zepto's operations
- Focus on AI and automation for food safety
- DPIIT recognition mandatory
Who can apply
The challenge is open to startups that are registered with DPIIT (or in the process of registering), early-stage companies, technology innovators, and MSMEs that have scalable solutions. Academic and research institutions that can demonstrate a deployable prototype are also eligible. Applicants should focus on developing AI-powered, automation-driven, or tech-enabled solutions for food safety. DPIIT recognition is mandatory, but MSMEs without it can first obtain recognition (which typically takes 1–2 working days) and then apply. Both working prototypes and idea-stage innovations are welcome, as long as they show a clear roadmap for implementation and scalability.
Zepto Nova - Food Safety Innovation Challenge is open to startups at any stage. It is open to startups registered anywhere in India.
- Eligible stage
- Any stage
- Location
- Open to startups registered in India
Deadline & timing
The most recent application window for Zepto Nova - Food Safety Innovation Challenge closed on 7 Jul 2026. Many programmes run repeat cohorts, so it is worth checking the official site for the next round.
What the funding covers
Winners will receive prize money: ₹3 lakh for 1st place, ₹2 lakh for 2nd, and ₹1 lakh for 3rd. Beyond cash, selected startups get non-fiscal support including training, potential market access through Zepto's extensive network, and the opportunity to run a pilot program within Zepto's dark stores and mother hubs. Successful pilots can lead to further vendor onboarding with Zepto, offering a direct path to commercialization and scale. There is no participation fee — the program is completely free.
About the provider
Zepto Nova - Food Safety Innovation Challenge is offered by Zepto, a corporate programme. It is delivered directly by Zepto as a competition. You can verify current details and timelines on the provider's official website before applying.
How to apply
Applications are submitted on the official portal. Confirm the current deadline and document checklist there before you start.
Selection process
Applications are evaluated in three stages. First, the initial shortlisting phase: a panel from Zepto assesses each application on five criteria — Accuracy & Reliability in reducing human error, Innovation & Practical Applicability, Scalability across India's quick commerce ecosystem, Ease of Integration with existing warehouse systems, and Impact on Food Safety Compliance & Risk Reduction. Shortlisted startups are then invited to a Demo Day, where they present their solution in person at Zepto's office. During this phase, participants may also get access to Zepto's delivery hubs and mother hubs to test their solution in a real-world environment. Finally, winners are selected based on the Demo Day presentations and evaluations.
Documents you’ll need
Before you apply to Zepto Nova - Food Safety Innovation Challenge, keep the following documents ready:
- A pitch deck or short business plan describing the problem, product and traction
- Company registration documents and PAN
- Founder identification (PAN / Aadhaar) and brief profiles
- Recent financial statements or projections
- Product details — a demo, prototype or working link if available
Exact requirements are confirmed on the official application portal — treat this as a preparation checklist.
Who this is best for
Zepto Nova - Food Safety Innovation Challenge is best suited for startups in India seeking non-dilutive funding of ₹1L – ₹3L. If that describes your startup, review the eligibility criteria above before applying.
Frequently asked questions
How much funding is offered?
The total prize pool is ₹6 lakh: 1st place gets ₹3 lakh, 2nd place gets ₹2 lakh, and 3rd place gets ₹1 lakh. In addition, winners receive non-cash benefits like training, market access, and pilot opportunities.
What is the application deadline?
The deadline for submitting applications is 7 July 2026.
Who is eligible to apply?
The challenge is open to DPIIT-registered startups (or those in the process of registering), early-stage companies, technology innovators, MSMEs, and academic or research institutions with a deployable prototype. Solutions must focus on AI, automation, or tech-enabled food safety in quick commerce.
Is DPIIT or MSME registration required?
DPIIT recognition is mandatory for all applicants. MSMEs without DPIIT recognition can first apply for recognition (which typically takes 1–2 working days) and then submit their application to the challenge.
Does the program take equity?
No, this is a competition — there is no equity taken. The prize money is a cash award, and any subsequent commercial agreements (like vendor onboarding) would be negotiated separately.
Can I apply if my solution is just an idea?
Yes, both working prototypes and idea-stage innovations are welcome. You should be able to present a clear roadmap for implementation and scalability.
What documents are typically needed to apply?
You will need to fill out a detailed application form that includes information about your company, business model, market potential, and growth plans. Supporting documentation may also be required. Specific documents are not listed, so prepare standard startup details and any evidence of your solution's feasibility.
How do I apply?
Applications are submitted through the Startup India portal. Register on the platform using your email or phone number, verify your account, and complete the application form with all required details and documents. The application link is available on the Startup India website.
Who owns the intellectual property (IP) of my solution?
The IP of your solution remains entirely with you. However, Zepto may explore collaboration or commercial agreements with selected innovators based on mutual interest and business fit.
Is there any participation fee?
No, there is absolutely no fee to participate. The program is free to ensure maximum accessibility for eligible startups and MSMEs.
Who offers Zepto Nova - Food Safety Innovation Challenge?
Zepto Nova - Food Safety Innovation Challenge is offered by Zepto, a corporate programme. It is provided as non-dilutive funding.
Alternatives to Zepto Nova - Food Safety Innovation Challenge
Not sure Zepto Nova - Food Safety Innovation Challenge is the right fit, or already applied? These are other grants open to Indian startups that founders shortlist alongside it.
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