StartinUp
StartinUp provides grants to foster grassroots innovation and entrepreneurship, primarily supporting startups based in Uttar Pradesh.
- Funding amount
- ₹2.1L – ₹18.4L (grant)
- Funding type
- Grant
- Provider
- SIIC IIT Kanpur (Academic)
- Application deadline
- Rolling — always open
- Eligible stage
- Idea · Product
- Location
- Open to startups registered in India
- DPIIT recognition
- Required — the startup must hold DPIIT (Startup India) recognition
Overview
StartinUp is a flagship program from SIIC IIT Kanpur, the Startup Incubation and Innovation Centre at IIT Kanpur. This initiative aims to cultivate grassroots innovation and entrepreneurship across Uttar Pradesh, with a focus on job creation and technology adoption.
SIIC IIT Kanpur offers a robust ecosystem designed to help deep technology startups develop and scale, thereby contributing to the state's economic development and empowering its youth through various support and mentorship opportunities.
The program delivers extensive financial assistance for early-stage ventures. Successful applicants receive a monthly sustenance allowance of ₹17,500 for a period of twelve months, intended to cover living and operational expenses.
Additionally, a one-time prototyping grant of up to ₹5 Lakh is available, disbursed as a single payment. This grant is specifically for startups registered with both DPIIT and StartInUP, helping them develop Minimum Viable Products (MVPs), conduct essential testing, and refine their technology.
Further, seed capital of up to ₹7.5 Lakh is provided for marketing and go-to-market strategies. An additional 50% of this amount, potentially reaching ₹11.25 Lakh, can be released upon the achievement of predefined milestones. This comprehensive funding structure supports startups from product development through to market entry.
Highlights
- Grant funding ranging from ₹2.1 Lakh to ₹18.4 Lakh.
- Managed by SIIC IIT Kanpur.
- Open to DPIIT-registered startups in Uttar Pradesh.
- Includes a ₹17,500 monthly sustenance allowance for 12 months.
- Offers prototyping and marketing grants.
- Features a rolling application deadline.
Who can apply
To be eligible for the StartinUp program, applicants must meet the following criteria:
- The startup must be officially registered with the Department for Promotion of Industry and Internal Trade (DPIIT), Government of India.
- Applicants are required to hold a valid registration under the StartInUP initiative by the Government of Uttar Pradesh.
- The startup must be operating within the state of Uttar Pradesh.
What the funding covers
The StartinUp program offers comprehensive benefits to selected startups:
- A monthly sustenance allowance of ₹17,500 for one year.
- A prototyping grant of up to ₹5 Lakh.
- Seed capital for marketing, up to ₹7.5 Lakh, with an additional 50% (totaling ₹11.25 Lakh) possible upon achieving specific milestones.
- Mentorship and guidance from experts.
- Access to SIIC IIT Kanpur's deep technology startup ecosystem.
Selection process
The selection process for StartinUp involves several stages:
- Online Application: Initial submissions are made through an online portal.
- Expert Screening: Expert evaluators review the applications.
- Detailed Proposal: Shortlisted startups are invited to submit a comprehensive proposal.
- Due Diligence: This stage may include interviews to further assess the applicants.
- Pitch Session: A select group of finalists will present their ideas to a judging panel.
- Final Selection: The panel makes the ultimate decision on program participants.
Frequently asked questions
What kind of financial support does StartinUp offer?
The StartinUp program provides a monthly sustenance allowance of ₹17,500 for one year, a one-time prototyping grant of up to ₹5 Lakh, and marketing seed capital of up to ₹7.5 Lakh, which can increase by 50% based on milestones.
Who is eligible to apply for the StartinUp program?
Eligibility requires startups to be officially registered with both the Department for Promotion of Industry and Internal Trade (DPIIT) and the StartInUP initiative.
How long is the sustenance allowance provided?
The monthly sustenance allowance of ₹17,500 is provided for a duration of twelve months.
What is the maximum prototyping grant available?
Startups can receive a maximum one-time prototyping grant of ₹5 Lakh.
What is the purpose of the seed capital provided?
The seed capital is designated for marketing activities, up to ₹7.5 Lakh, with the potential for an additional 50% upon achieving specific performance milestones.
Questions from founders
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