Market Acceleration Grant — Frequently Asked Questions
Answers to the questions founders most often ask about Market Acceleration Grant — who qualifies, the funding amount, required documents and how the application works.
Frequently asked questions
What is the maximum grant amount offered?
The maximum funding available is ₹10 lakhs.
Who is eligible to apply?
Startups with early revenue, a tech product, registered as Pvt Ltd / LLP / OPC in Kerala, and possessing a valid KSUM Unique ID may apply.
Is the grant equity-free?
Yes, KSUM takes no equity; the grant is completely non-dilutive.
What can the grant be used for?
Funds can be spent on marketing, customer acquisition, branding, and product improvements to accelerate market presence.
Do I need to provide margin money?
Yes, you must contribute 30% of the approved grant amount as margin money from your own resources.
Can startups outside Kerala apply?
No, only startups based and operating in Kerala are eligible.
I have previously received a KSUM grant. Can I still apply?
If you have received the Idea Grant or Productization Grant, you may apply for the remaining amount up to a total of ₹10 lakhs across all KSUM grants.
How is the grant disbursed?
Funds are released in milestone-based tranches after you achieve predefined targets and submit progress reports verified by KSUM.
How are applications evaluated?
After an initial eligibility check, shortlisted startups pitch to an Expert Committee that assesses team strength, product innovation, market potential, marketing strategies, financial projections, and grant utilization plan.
What is the application deadline?
Applications are accepted on a rolling basis with no fixed deadline. Apply at the KSUM website.
Is DPIIT recognition required for Market Acceleration Grant?
No. DPIIT (Startup India) recognition is not listed as a mandatory requirement for Market Acceleration Grant, though having it can strengthen your application and unlock other benefits.
Who offers Market Acceleration Grant?
Market Acceleration Grant is offered by Kerala Startup Mission, a government body. It is provided as non-dilutive funding.
How do I apply for Market Acceleration Grant?
Apply directly through the official application link on this page. Review the eligibility criteria and prepare your startup documents before you begin.