Market Acceleration Grant — Frequently Asked Questions
Answers to the questions founders most often ask about Market Acceleration Grant — who qualifies, the funding amount, required documents and how the application works.
Frequently asked questions
What is the purpose of the Market Acceleration Grant?
The Market Acceleration Grant, offered by the Kerala Startup Mission (KSUM), aims to provide financial support to early-revenue technology-based startups in Kerala to help them expand their market reach, strengthen their market presence, and enhance their commercial viability.
Who is eligible to apply for this grant?
Eligible applicants include early-revenue stage startups with an innovative technology product, holding a valid KSUM Unique ID, and incorporated as a Private Limited Company, LLP, or OPC with active MCA status. The program is exclusively for startups based in Kerala.
What is the maximum funding amount available through this grant?
The Market Acceleration Grant offers a maximum financial aid of up to ₹10 lakhs to eligible startups.
Does this grant program require an equity stake from my startup?
No, the Market Acceleration Grant is a grant program, meaning it provides non-dilutive funding. It does not require your startup to give up any equity.
What can the grant funds be used for?
The funds from this grant can be strategically invested in areas critical for market acceleration, including marketing efforts, customer acquisition strategies, branding initiatives, and product improvements aimed at enhancing market reach and revenue generation.
Is there a specific deadline to apply for the Market Acceleration Grant?
No, the Market Acceleration Grant operates on a rolling application basis, meaning applications are accepted continuously and are always open.
Is a margin contribution required from the startup?
Yes, startups are required to contribute 30% of the approved grant amount as margin money, fostering a shared commitment to the project's success.
Can a startup that has previously received other KSUM grants apply?
Yes, startups that have previously availed an Idea Grant or Productization Grant from KSUM are still eligible to apply for the Market Acceleration Grant, but only for the remaining eligible amount up to the overall grant ceiling of ₹10 lakhs.
How are the grant funds disbursed?
The grant funds are disbursed on a milestone-based model. This means that funds are released in tranches upon the achievement of pre-defined targets, ensuring accountability and progress-driven utilization of the funds.
How can I apply for the Market Acceleration Grant?
You can apply for the Market Acceleration Grant through the official Kerala Startup Mission portal. Visit startupmission.kerala.gov.in/schemes/market-acceleration-grant for detailed application instructions and to submit your application.
Is DPIIT recognition required for Market Acceleration Grant?
No. DPIIT (Startup India) recognition is not listed as a mandatory requirement for Market Acceleration Grant, though having it can strengthen your application and unlock other benefits.
Who offers Market Acceleration Grant?
Market Acceleration Grant is offered by Kerala Startup Mission, a government body. It is provided as non-dilutive funding.